The SaloneSatellite is an annual event geared to fostering contact between young designers and exhibiting companies. It takes place during The Salone Internazionale del Mobile, at the Milan Fairgrounds. In the year 2014, it was the 36th international edition.
Each year participants, young designers under 35 present their ideas for the first time at this event. The founder and Curator of the SaloneSatellite is Marva Griffin.
The SaloneSatellite 17th edition was again dedicated to the design stars of the future. Approximately 650 participants took part in SaloneSatellite, including students from the 16 international design schools, 6 of them presented for the first time + ADI. Yang designers were from 32 countries and 5 countries and 45% of them were returning for the second or third time.
They presented their fresh ideas and design on the area of 2,800 square metres in Pavilions 13-15 of the Milan Fairgrounds Rho. The new location was a more functional location for exhibitors and visitors. Young designers offered their new prototypes to the 1,737 exhibitors presented at the Fair (total number of exhibitors was 1,737 exhibitors + 650 designers of SaloneSatellite).
Exhibitors exposed their product on a net exhibition area of 204,800 square metres (the SaloneSatellite area not included in this exhibition space).
Many of the projects presented at the SaloneSatellite over the years have become successful products, even icons of design, while others have won prestigious prizes and still, others have entered the collections of the most important design museums.
This year selected works of new rising stars will join ranks with designers who have already taken part in previous editions of SaloneSatellite.Milano.
About SaloneSatellite Award 2014
In 2014 it was the 5th edition of the SaloneSatellite Award. This Award fosters contact between designers under 35 and the exhibiting companies.
The theme of that year edition was “design, innovation “+ craftsmanship”. This topic was the answer to the growing need by young designers for the integration of artisanal tradition with the new possibilities offered by modern industrial design and production.
The new participants, young designers, have been chosen by a Selection Committee composed of key international figures in the world of design, architecture and communication.
The participants in the SaloneSatellite were asked to present, in addition to their prototypes, one or more projects belonging to product categories of biennial shows at Salone Internazionale del Mobile. For the edition of 2014, they were EuroCucina and the International Bathroom.
Several events were organized during the Salone Internazionale del Mobile. Artisanal Workshops helped both participants and visitors understand the process of industrial product development and how the idea become materialised as the final product.
The Artisanal Workshops were: The Textile Workshop by Giuseppe Parolo, dedicated to weaving tradition in Italy. The Ceramic Workshop, by Sergio Scognamiglio presented this ancient material and its advantages for designers, The Leather Workshop by Silvio Abbondi was about how leather material is worked in all stages. Digital Workshop, run by the young Cosimo Orban with the support of FabLab of Milan, was about new technologies at the service of the creative process. 3-D printing, computerized milling and many other innovations educated visitors through concrete experience.
The Design Talks were moderated by Cristina Gabetti, journalist and writer about sustainable development. That year was dedicated to the theme “Talents Meet Talents” explored the way in which artisans work and provided an opportunity to dialogue with them.
The three winners were:
The international Jury choose the 3 best projects in the represented categories.
- The First Prize of 10,000 Euro went to From (Italy) for the Volta Directional LED lamp.The Jury concluded that the technical the approach of the designers has been skillfully worked out and beautifully expressed in a concrete, simple and intuitive formal and functional design.
- The second prize of 5,000 Euro was awarded to Arturo Erbsman (France) for the Atmo lamp. This atmospheric lamp is a narrative piece that brings three vital elements together with functional and emotional references rooted in the collective imagination.
- The third prize of 2,500 Euro went to Avandi (USA) for Step tool-Non-slip ladder. The incorporation of simple, innovative elements adds to the usefulness of a humble, ancient object, designed especially for use in confined spaces.
Besides a cash award, winners were provided with consulting and press office services, with the aim to ensure maximum visibility of the winning design.
In keeping with its philosophy of supporting young designers facing the professional world, the SaloneSatellite renewed its agreement with ADI (Italian Industrial Design Association), for those who wish to protect the copyrights to their work by enrolling in a Project Register. This protection is valid only in Italy.
The SaloneSatellite renewed its collaboration with the Milanese department store la Rinascente. Their representatives selected the products designed by the young participants in the SaloneSatellite 2014 best suited to their wares. These designs were displayed for sale at the Design Supermarket in Milan’s Piazza Duomo from September to Christmas.
There was another Award at The SaloneSatellite 2014. It was The Design Report Award, instituted by the Stuttgart-based Design Report magazine, given to a talented young designer chosen from the participants in the SaloneSatellite for the quality and ingenuity of his/her work. It was the 15th edition of this award.
Arturo Erbsman in 2014
Arturo Erbsman was Born in 1987 in Brussels, Belgium. In 2014 he was a young designer who run his studio. He obtained a Masters Degree in Product Design from Ecole Nationale Supérieure des Arts Décoratifs, Paris in 2012. From 2013 to 2015 he used to be a professor of technology and materials at the same institution in Paris and enrolled at ENSAD Lab post-graduate research programme.
Two years after graduating and freelancing with various design firms in Paris and New York, he started independent professional practice.
One of his first designs was Polar Light. It is a chandelier, designed for outdoor use, to be hung from a branch of a tree in wintertime. It is composed of a metal structure covered with a soft white woven fishnet that catches water in all its forms.
Depending on the temperatures, the microdroplets on the surface of the chandelier gradually freeze and turn into stalactites. The chandelier structure coated with ice, at nightfall, glows as rays pass through the ice, thus highlighting the beauty of its shape.
With the support of nature, Arturo Erbsman created the reinterpretation of the classic crystal baroque chandelier with new qualities. His design is entirely made of ice and depends on the changeable weather condition (temperature, light..) and as such is ephemeral and short-lived. This design carries two messages. First, that elements of nature are powerful tools like water, frost and ice to create the timeless beauty of man-made objects. Secondly, that a skilled designer can create products of delicacy using processes from nature such as water crystallization. Polar Light is a project realized in Lapland in Winter 2012.
The same year he created the series ‘Water lamps’ for Milan Design Week. The collection beside the chandelier Polar Light included the award-winning condensation lamp Atmos.
This atmospheric lamp consists of an aluminium base that holds a light source. The balloon-shaped shade is made of a blown-glass and forms a diffuser on top. The liquid pool is hidden inside the lamp. The heat from the light source, causes the liquid to evaporate and then condense on the inside of the cooler glass. Then, an unexpected droplets pattern appeared on the shade. This process causes dynamic changes on the surface of the object. Water on the surface of the glass helps to diffuse the light emitted by the lamp. Using the natural process and water condensation, the designer creates visual effects and emotional sensations, because it seems as if the glass crystallises droplets. The microdroplets evolve and merge to form drops that become significantly bigger and heavier, sliding down the sides of the shade and back into the water reservoir.
Till 2014 Arturo Erbsman exhibited his products at many international exhibitions and received many awards. For Atmos lamp, he received in 2014, Biennale Interieur Award in Kortrijk (Belgium) and Salone Satellite Award. For Polar light he received Label Observeur du design in Paris (2014).
As Salone Satellite Award winner 2014, Arturo Erbsman had an opportunity that his Polar lamp was on show alongside the other selected products, in La Rinascente in Milan.
Arturo Erbsman about himself
1. SaloneSatellite is an international event in the design world to help designers under-35s establish themselves in the industry.
What do you remember about your taking part in SaloneSatellite 2014?
Being part of Salone Satellite was a great experience. The first time I went there was as a visitor. I was a student a this time, and I remember I was so impressed about the quality and the creativity of the designs presented.
After being graduated, our school decided to take a booth at Salone Satellite, in order to present the work of 5 students. I had the chance to be selected in order to represent the school there. I was presenting my master’s degree project: an icicle chandelier, made entirely in real ice. This experience was absolutely amazing. So the year after, I wanted to come back to Salone Satellite with my personal booth and present my designs.
In 2014 the exhibition I presented was called « Water lamps ». It was a series of lightings that use the difference states of water to diffuse light: condensation, vapor, snow and liquid water.
2. Started in 2010, the SaloneSatellite Award introduced a further opportunity to facilitate contact between young designers and businesses.
With your Atmos, (Atmospheric lamp), you were the Second Prize winner 2014. Have the Award had much of an impact on your career? If so, how?
Yes the award had a great impact on my career. It brought me a lot of attention from the press. After this Salone, my Atmos lamp was all over the place in the press, in more than 35 countries. I was really happy to see my work published in all of those papers. And I also gain some experiences how to make a show, how to present my work and how to contact people.
3. What is your opinion, why you received the Award? How your design was different from others and what additional values it carried?
I think they gave me the award because this Atmos lamp is like a living object. It uses condensation of water to diffuse light. There is a water reserve inside which is hermetically sealed. With the heat coming from the bulb, water evaporates inside, creating this condensation effect. Everyday the pattern of condensation evolves, so we can rediscover the lamp everyday. It is always changing. Plus it uses the most ecological material ever: water.
4. What is most important in the process of development of the new product?
The biggest challenges are often related with the researches and production. Usually I have an idea in my mind, and then I need to transform this idea into something physical and material. Working with light and with natural elements like water isn’t something easy. Water and light always take the way they want, instead of the way I want. So I have to guide them, in order to create the right effect I had in my mind.
Making things also take a lot of time, I need to do things a couple of time, make the prototypes again and again until everything is perfect. A lot of times, the pieces doesn’t fit into each other the first time, that’s why it is necessary to do it again.
5. Design is very much connected to society and its changes. Today the changes are numerous: a new way of doing business, coronavirus pandemic conditions,circular economy… Designers have to look for solutions and responses to them.
Do you think that the role of the designer changed now and how?
I think the role of the designer has always been to imagine and to make a better world. A world that is more efficient, more practical, more beautiful, more magic… A designer has to know the world where he lives, and understand its challenges. Looking everywhere, listening, and trying things are part of his job. This is how we know the world. Of course the society evolves all the time. New challenges rise, and the designer has to take all of those new challenges into his work, in order to design things that bring a correct answer to those important challenges.
6. Do you have any piece of advice for young designers entering the design world?
The advice I would give to young designers entering the design world is: follow your dreams. Think, imagine, dream, and work hard to transform those dreams into something real. This is the probably the most important thing for me. Dream!!!
Arturo Erbsman in 2021
In 2021 Arturo Erbsman lives and works in Paris. His multidisciplinary studio arturoerbsman deal with urban furniture, lighting and objects design. In their work, they cover all phases in the design realization process from a concept and developing a prototype to production and final installation.
The source of his inspiration is nature and interconnected travel. His travels are most often exploratory expeditions to some distant places, such as the Arctic. There he experiments and explores the natural elements and processes in nature, as well as their causal relationships. He explores water, fire, wind and their reactions and changes caused by changing conditions such as temperature. The subject of his interest is especially water in all forms such as ice, snow, stalactites, as well as accompanying processes such as condensation or evaporation. The further course of creative work includes the application of natural elements and processes on product design with the support of modern technology.
The lighting items are dominant in his collection. He is always trying to find new ways to ‘play’ with light. Sometimes he uses water to create aesthetic qualities of his lamp and utilizes the condensation of water to diffuse light (Atmos). Sometimes his lamps project sun rays on the ceiling (Zenith) or create the illusion of sunset on walls (Helios). His Pyrros Glass photophore uses the refractive index of water to accentuate light. Some lamps are multipurpose like Clepsydra which is Time measuring lamp.
His Chroma collection is eco-designed consisting of light fixtures made of stained glass while the structure is in steel with a black lacquered finish. This lamp brings colour and a good mood to the space, with a personal touch.
As a result of experimental research, Arturo Erbsman designs products from ecological materials including primal ones like water. He enhances their aesthetic and other properties, using technological tools. Another quality integrated into its products are dynamic changes, similar to those that exist in nature. With this kind of design expression, he connects our everyday products with nature.His design points out the importance of materials and new technologies in product design.
Arturo Erbsman Studio continues to exhibit its design worldwide in New York, Brussels, Milan, Singapore, Paris... His works have been awarded, featured in many editions and are a part of private collections across Europe, the US, Singapore, UAE.
This post is a story of the SaloneSatellite Award and how it had a positive impact on the young designer career. SaloneSatellite Award provided Arturo Erbsman with a lot of attention from the media worldwide. In his first steps of professional life, he learned a useful lesson about how to present and promote design work. Such experience was useful for young designer wishing to enter the world of design.